The platform

A command center for your entire creator program.

Eleven connected modules. One data model. One permission system. One source of truth for creator performance and GMV.

Creator Command · Workspace
Sample data

Net GMV

$418,920

Creators

126

Posts

342

Discovery
Recruitment
Campaigns
Samples
Content
GMV
Commissions
Portal
Performance

The operating system

Everything connected.
Nothing operating in isolation.

Discovery, recruitment, campaigns, content, sales, commissions and performance share the same underlying system — so every module knows what the others know.

One creator. One record. Full context.

Creator record
Sample data

@demo.creator

TikTok · 84.2K followers · fictional

CRM stage
Active
Campaign
Spring Launch
Sample
Delivered
Outreach
Replied
GMV
$12,480
Commission
$1,248

Latest content: unboxing video · 2d ago

Discovery
CRM
Outreach
Campaign
Sample
Content
Sales
Commission
Portal

Core workflow

One flow, from first search to scale.

Every stage hands its data to the next — no exports, no re-keying.

01

Discover

  • Creator Discovery

02

Recruit

  • Recruitment CRM
  • AI-Assisted Outreach

03

Activate

  • Campaign Management
  • Sample Tracking

04

Track

  • Content Library
  • GMV Reporting

05

Reward

  • Commission Management
  • Creator Portal

06

Scale

  • Performance Recommendations
  • Paid Amplification

Discovery + recruitment

Find the right creators. Move them into a real pipeline.

Filter by platform, niche, followers, average views, engagement, audience geography and live-selling activity. Save an Ideal Creator Profile and score every creator against it.

A real pipeline with stages, owners, time-in-stage reporting, tasks and lost-reason tracking. Drag a creator forward and the follow-up is created for you.

Creator Discovery
Sample data
Search creators
PlatformNicheFollowersAvg viewsEngagementGeographyLive selling

@lena.lifts

92K followers · 41K avg views · 6.1% · US

Add to pipeline

@kai.trains

48K followers · 22K avg views · 7.4% · US

@mo.moves

130K followers · 58K avg views · 5.2% · CA

Recruitment CRM
Sample data

Discovered

@lena.lifts

Contacted

@lena.lifts

Interested

@rio.fit

Sample sent

@jo.cooks

Active

@tay.glow
AI-assisted outreach
Review before sending
Creator
@lena.lifts · fitness
Brand voice
Warm, direct
Offer
Free sample + launch kit
Commission
15%

Draft message

Hi Lena — your form breakdowns are exactly how we talk about training. We'd love to send you our launch kit and offer 15% on every sale you drive…

A teammate reviews and edits before anything is sent.

Campaigns + samples

Run the brief. Ship the product. See the post.

Briefs, deliverables, required disclosures, prohibited claims, deadlines and per-creator commission overrides. Approval queue, shipping export, tracking links, delivery alerts and sample-to-post conversion so product seeding stops being a black hole.

Campaign command
Sample data

Spring Launch

Brief: show the product in a real training routine.

Live

Deliverables

1 video + 2 stories

Deadline

Apr 30

Disclosures

#ad required

Creators

24

Commission

15% · 2 overrides

Prohibited claims

3 listed

Sample operations
Sample data

Approved

Packed

Shipped

Delivered

Content posted

Samples sent41
Delivered38
Content created29

Sample-to-post conversion71%

Performance + GMV

Know exactly what your creators are driving.

Gross, net and commissionable GMV by creator, campaign, product, platform and content — with editable metric definitions.

Net GMV

Orders

Active creators

Commissionable GMV

Content

Paid ROAS

GMV trend
Sample data
By creatorBy campaignBy productBy platformBy content
Net GMV Paid GMV
Creator leaderboard
Sample data
  • 1@lena.lifts$42,800
  • 2@mo.moves$31,240
  • 3@tay.glow$24,110
  • 4@kai.trains$18,900
  • 5@rio.fit$12,480

Top campaign

Spring Launch

$128,400 net GMV

Top product

Recovery Kit

$96,210 net GMV

Top platform

TikTok Shop

$241,800 net GMV

Commission management

Turn performance into clear commission logic.

Versioned rules with a configurable priority order. Changing a rule never rewrites a finalized statement.

Commission statement
Sample data
CreatorGMVCommissionableRateOwedStatus
@lena.lifts$42,800$40,12015%$6,018Finalized
@mo.moves$31,240$29,90012%$3,588Approved
@tay.glow$24,110$22,76015%$3,414Pending

Rule priority

Example order — configurable per workspace

  1. 1. Campaign override
  2. 2. Creator override
  3. 3. Default rule

Versioned rules

  • Rule v3Current
  • Rule v2Archived
  • Rule v1Archived

Finalized statements never change.

Content + amplification

Content tied to commerce — not vanity.

Every post with thumbnails, metrics, GMV, disclosure status and usage rights in a gallery, table or leaderboard.

Creator content library
Sample data
GalleryTableLeaderboard

2.4M views

$42,800 GMV

@lena.lifts · TikTok

2.4M views · $42,800

#ad disclosed · Rights granted

860K views

$18,300 GMV

@mo.moves · Instagram

860K views · $18,300

#ad disclosed · Requested

1.1M views

$24,110 GMV

@tay.glow · TikTok

1.1M views · $24,110

#ad disclosed · Rights granted

310K views

$6,920 GMV

@kai.trains · YouTube

310K views · $6,920

#ad disclosed · Not requested

Paid content amplification

Put spend behind what already converts.

Request usage rights, track authorization status and build draft ad campaigns from creator content that already converts.

High-performing content

Request usage rights

Authorized

Draft paid campaign

Campaigns are built as drafts — your team reviews and launches them.

Organic GMV · 64%Paid GMV · 36%

Creator portal

Give creators their own command center.

Creators see their own campaigns, samples, content, GMV, earnings and bonus progress — and nothing else.

Creator portal · sample

Welcome, Creator

Campaigns

2 active

Samples

1 in transit

Content

6 posts

GMV

$12,480

Earnings

$1,248

Bonus progress72%

Only this creator's own data is visible.

Recommendations

Know what needs attention next.

Rising creators, stalled creators, samples with no content, videos with views but no sales, and content worth testing with paid spend.

Rising creator

@tay.glow GMV up 3 weeks in a row

Sample insight

Stalled creator

@rio.fit no new posts in 21 days

Sample insight

Sample with no content

4 delivered samples, no post yet

Sample insight

High views / low sales

860K views, below-average conversion

Sample insight

Content worth amplifying

Converting video with rights granted

Sample insight

Definitions

Metrics your finance team can defend.

Every metric definition is editable in settings and visible wherever the number appears.

Gross GMV

$452,300

Total merchandise value before refunds and cancellations.

Net GMV

$418,920

Gross GMV minus eligible refunds and cancellations.

Gross GMV − eligible refunds − cancellations = Net GMV

Commissionable GMV

$392,400

The sales amount eligible for commission according to your organization's rules.

Commission owed

$52,180

Calculated commission minus approved reversals and adjustments.

Organic GMV

$268,110

Attributed GMV not connected to paid amplification.

Paid GMV

$150,810

Attributed GMV connected to a paid campaign.

Figures are illustrative sample data.

Full circle

Eleven modules. One operating system.

Creator Discovery
Recruitment CRM
AI Outreach
Campaigns
Samples
GMV
Commissions
Content
Amplification
Creator Portal
Recommendations

Your creator program needs more than another tool.

Bring discovery, recruitment, campaigns, content, performance, and commissions into one connected operating system.